Tonic

…when you’ve got some florescent paper, felts tips and a car. My local newsagent has decided to do some outdoor promotions. Ace.

This animation makes light of some of the worlds conflict using their national food to represent each country.

Watch the video first and try and guess the country and conflict

Answers here

The Chip Shop Awards are different to most awards out there. It has no rules. It has no regulations. It has no baggage. So if some of your best ideas are yet to see the light of day because they bombed in research, you have not yet won the client concerned, or they haven’t a hope in hell of getting passed the regulators, then the Chip Shops are for you. Check out some great work here

This a visual treat that our team was blessed to receive this morning…..

Although our source prefers to remain anonymous….. we all know who sent around the latest amusement…. “S.R” - thank you…

The beauty of it is - WILL SMITH ever know?

For the past few months we have been traveling back and forth to Oslo to work with Telenor. Here are some images of their offices in Fornebu that i took last week whilst the weather was great. The site used to be the old Oslo airport and the views over the Fjord are stunning…

What do you think of when you see the Apple logo?

This little experiment in brand perception tests what the masses think of when they see certain brand logos.

Brand Tags

Drama at Tonic Towers today when we spotted this poor kitty stranded on the ledge in the tower block across the road. All of us oooh-ed and ahhed as we wodered if it was a suicidal kitty. Then we spotted the pigeon. More oohs and ahhs as the kitty went forward, backward, upwards, contemplated going downwards. finally the pigeon flew away and the cat was left wondering what to do. You’ll be pleased to know there was no flattened kitty as it realised it could walk backwards to the balcolny. Massive sighs of relief from the Tonic team.

A drunken night in the pub with the neighbours and a challenge was born. Tonic vs Last Exit 5 aside football. The teams trained for absolute minutes with nourishing yeast beverages and tobacco. Tonic presented a strong and predominently female team and gave the Last Exit guys a run for their money. A few near-sterilising injuries later and the fun was over. Time to get serious, scores were tied at 3 all, “The next goal’s the winner”…….The score was 4.3 to Last Exit (but the final goal did go from a Tonic foot to a Last Exit face and accidentally into the goal…). High five to everyone. The next challenge, International darts. Tonic will need to pull their socks up to win the title back….

Having seen Iron Man the other night, these old school 3-D wireframe titles were almost as impressive as Jeff Bridges’ bald head and beard combination in the film! Designed by Prologue 

Great ad for Nike Football, shot from a first person perspective by Guy Ritchie